Max Comics
Marvel imprint featuring explicit, uncensored content such as sex, language, and violence.
The Marvel imprint launched in 2001 with Alias, followed by limited-run series, such as Apache Skies and Fury. Titles were published without submission to the Comics Code Authority (CCA), which allowed creators to tell stories for mature audiences. Garth Ennis especially used this freedom to write with brutal realism for the vigilante Punisher. At first, these stories were considered canon for Marvel's main continuity (616), however, with more diverging further away from original character concepts, MAX Comics was established as a separate continuity from the 616 universe. With fewer titles being released under the imprint, except primarily Punisher-related comics, Marvel decided to start using the MAX banner in 2012 as a mature rating, rather than an imprint.